Paradigm shift can be of great importance for you as a project manager, while gaining influence over your stakeholders. Paradigm shift is a term first used by Thoma Kuhn, the well-known physicist, philosopher and historian of science. According to Kuhn, scientific revolutions are not a matter of incremental advance; they involve paradigm shifts. Talk of paradigms and paradigm shifts has since become commonplace — not only in science, but also in business, social movements and beyond.
So, what exactly, is a paradigm shift? Or, for that matter, a paradigm?